Wednesday, October 19, 2022

Welcome to Prince Rupert sign replacement project underway


Some progress has been reported by Tourism Prince Rupert towards plans to replace the Welcome to Prince Rupert Signs in the community, with the first step towards new signage coming with the removal of the familiar welcome sign near Butze Rapids turnoff.

In an update on Tuesday, Ceilidh Marlow Executive Director, Tourism Prince Rupert observed on the removal of the old sign was noted along with the release of the video above of the work underway.

On October 18th, the existing “Welcome to the City of Prince Rupert” sign at the Eastern Highway 16 entrance to Prince Rupert was removed in preparation for the installation of the new sign. 

The new base will be prepared in the coming weeks, with the new sign installed shortly thereafter. 

In addition to a new sign for the Butze Rapids area, new signage is also set for the BC Ferries/VIA Rail station area on Park Avenue.


As for the replacement program, Tourism Prince Rupert outlined the plan moving forward through an information release on Tuesday.

Tourism Prince Rupert’s Community Signage Improvement Project is on-track for completion by the end of 2022. 

This project will see the installation of two new welcome signs at each main entrance to the community off Highway 16, as well as the installation of new wayfinding and informational signage throughout the downtown and main tourism areas, highlighting our community's main attractions, activating the new City districts identified in the Prince Rupert 2030 Vision, showcasing the work of local artists, and including Sm'algyax language. 

Funding for this project has been provided through the Province of British Columbia’s Community Economic Recovery Infrastructure Program, the Prince Rupert Port Authority’s Community Investment Fund, and Tourism Prince Rupert Society Funds.

Residents of the community may also have noticed some work around town in preparation for the wayfinding signage for areas of the downtown core. With Tourism Prince Rupert noting on the progress towards that project.


The way finding and welcome signage is an element of the City's work towards themes of reconciliation, recently recounted during their adoption of a new Framework for Reconciliation at the October 3rd Council session.

 More notes of interest from Tourism Prince Rupert can be reviewed here.

Cross posted from the North Coast Review.

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